Meta and Google ads that bring enquiries — not just clicks.
Golden Ratio runs performance campaigns on Meta (Facebook and Instagram), Google and ChatGPT for growing businesses across India. Every campaign is judged on one number — cost per enquiry — and every lead is answered within seconds by your AI system.
- Meta, Google and ChatGPT ads
- Judged on cost per enquiry
- Clicks land on WhatsApp or a landing page
- Every lead answered in seconds
Ads built for enquiries, not vanity metrics.
Likes and clicks don’t pay the rent. We plan, build and optimise every campaign around the enquiries and bookings it brings in.
Meta ads — Facebook & Instagram
Lead-form, click-to-WhatsApp, video and retargeting campaigns that reach the right people while they scroll.
Google Search & Performance Max
Show up when people search for what you sell — in your city or across India.
ChatGPT ads
Reach people at the moment they ask an AI assistant for a recommendation.
Creative and targeting
Ad copy, images and short videos tested against each other until the best ones win.
Tracking that works
Meta Pixel, Conversions API and Google tracking set up properly, so budget follows real enquiries.
Budget moved to what works
Every week we shift spend toward the ads, audiences and keywords with the lowest cost per enquiry.
Not sure where to start?
Tell us what’s slowing your business down. We’ll show you what can be automated.
Why most ad budgets leak — and how we fix it.
Most businesses don’t have an ads problem — they have a follow-up problem. A lead comes in at 9 PM, nobody replies until the next afternoon, and by then the customer has booked with someone else. The ad worked; the system after it didn’t.
That is why Golden Ratio runs ads as part of one system. Every click lands on WhatsApp or a fast landing page, and every enquiry is answered within seconds by an AI assistant or our AI calling agent. More of the leads you pay for turn into conversations — and more conversations into customers.
Meta ads: Facebook and Instagram
Meta is where many local and D2C businesses in India find new customers. We run lead-form, click-to-WhatsApp, video and retargeting campaigns, test several creatives at once and keep the ones that bring the cheapest real enquiries — not the cheapest clicks.
Google Ads: catch people who are already searching
Search ads put you in front of people who are actively looking for your service, at the moment they are ready to call. We build tight keyword groups, write ads for each one and send the traffic to pages built to convert.
Judged on one number
Every campaign is reported on cost per enquiry and, where possible, cost per booking. You see it on your dashboard next to the leads themselves, so you always know which channel pays. Pair it with WhatsApp automation and no lead ever waits for a reply.
From first ad to first booking.
A clear plan, weekly optimisation and one number to judge it by.
Plan
We study your offer, customers and competitors, and agree a target cost per enquiry.
Build
We create the campaigns, ads and landing page or WhatsApp flow — with tracking set up correctly.
Launch
Ads go live with several creatives and audiences tested side by side.
Optimise
Every week we move budget to what works and share a simple report.
You see spend, enquiries and cost per enquiry on your dashboard — no guesswork, no jargon.
Campaigns built for your kind of customer.
Proven campaign structures for your industry — adapted to your city, offer and budget.
Clinics & healthcare
Local search and Meta campaigns that fill appointment slots, with every enquiry answered instantly.
Education & coaching
Lead campaigns for courses and admissions, followed up by AI calls and WhatsApp.
Gyms & fitness
Free-trial offers that bring local sign-ups, booked automatically.
D2C & local businesses
Sales and enquiry campaigns for products and services in Pune and across India.
Ads, answered.
What budget do I need to start?
It depends on your city, industry and goal. After the strategy call we recommend a test budget for your market, and we scale only what works.
Do you only work with businesses in Pune?
No. We’re based in Pune and run campaigns for businesses across India.
Meta or Google — which is better for me?
Google catches people who are already searching for your service; Meta creates demand among people who fit your customer profile. Many businesses use both, and we’ll recommend where to start.
Whose ad accounts are used?
We recommend running campaigns in your own Meta Business and Google Ads accounts, so the data and history always stay with your business.
How soon will I see results?
Campaigns usually start bringing enquiries soon after launch. The first few weeks are for testing, and results improve as the best ads and audiences are found.
What makes you different from other agencies?
We don’t stop at the click. Every lead from your ads is answered within seconds by AI on WhatsApp or by phone, so you get more customers from the same budget.
One AI system. Every customer channel.
Each service works on its own — and even better together, with every lead, chat and call in one dashboard.
AI Calling Agent
Answers every call and calls new leads back in seconds — in Hindi, English and Marathi.
WhatsApp Automation
Instant AI replies, bookings and follow-ups on the official WhatsApp Business API.
All services
Websites, AI assistant, lead management, outbound calling and the professional dashboard.
Make every rupee of ad spend count.
Book a free 20-minute strategy call. We’ll review your current ads — or your goals if you haven’t started yet — and show you where the enquiries are.
We don’t just use AI. We build AI systems that run your business.